Privacy Policy
Last updated: 28 October 2026
Adintel (“Adintel”, “we”, “us”) provides a Google Ads intelligence and optimisation tool for advertising professionals. This policy explains what data we collect, how we use it, and the choices you have. If you have questions, contact us at support@adintel.io.
Information we collect
Account information. When you sign in, we store the email address associated with your account so we can authenticate you and control access to the application. Before you connect Google Ads, we ask your name, your company or agency, who you manage Google Ads for, and how many Google Ads accounts you manage. We use those answers to know who we are working with; they change nothing about what you can use.
Access requests. If you ask for access or about a Custom plan using a form on our site, we collect the email address you submit, the number of accounts you tell us you manage, and anything you write in the optional message. We use it only to decide whether Adintel is a fit for you and to reply to you. It reaches us by email and is kept in our database so we can follow up with you. We use it for nothing else. Ask us at the address above and we will delete it.
Google Ads data. When you connect a Google Ads account, we access it through Google’s official API using the permissions you grant during Google’s consent flow. We retrieve advertising data such as campaign, ad group, keyword, search term, and asset performance, together with budget and bidding settings, in order to provide the reporting, analysis, and optimisation features of the product. Where you explicitly approve an action, we may also make changes back to your Google Ads account (for example, adding negative keywords), and we record every such change.
Authentication tokens. To maintain your connection to Google Ads without asking you to reconnect repeatedly, we store the OAuth tokens Google issues. These are encrypted at rest.
Billing information. If you subscribe, payment is handled by Stripe. We never see or store your card number. We store the identifiers Stripe gives us for you and your subscription, your plan, and its status.
Questions to Ask Adintel. When you use Ask Adintel, the chat inside the application, we store each question you ask, the page and account you asked it on, anything on that page you asked about (such as a search term or an audit finding), what Ask Adintel read to answer it, the answer with its sources, and any mark you give the answer. We use them to show you your conversation and to see which parts of our help articles and our screens are unclear.
How we use Google user data
We use the Google Ads data we access solely to operate the features you have asked for: displaying your account performance, detecting anomalies, triaging search terms, suggesting and applying optimisations, generating account audits and reports for you, and answering your questions in Ask Adintel. We do not use it for advertising, and we do not use it to build profiles for any purpose unrelated to providing the service to you.
Adintel’s use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.
Sharing and subprocessors
We do not sell your data, and we do not share it with third parties for their own purposes. We use a small number of service providers who process data only on our behalf and only to run the service:
- Supabase: database, authentication, and hosting of stored data.
- Railway and Vercel: application hosting for our backend and frontend.
- Anthropic: some analysis features (such as search term classification and audit reasoning) send relevant account data to Anthropic’s API to generate explanations and recommendations. Ask Adintel sends your question to Anthropic’s API with the conversation so far, the page you asked it on, and the help articles and account data read to answer it. Anthropic processes this data on our behalf to return a result and does not use it to train its models.
- Resend: delivery of transactional emails, such as sign-in links and notices about your trial, plan, and data, and delivery of access requests submitted through our site.
- Stripe: payment processing, subscriptions, invoices, and tax calculation for paid plans.
We may also disclose data where required by law, or to protect the rights, safety, and security of our users and our service.
Data retention
While your free trial or subscription is active, we keep your account information and the Google Ads data for the accounts you choose to monitor, so the product can show trends over time.
When your access ends (a free trial ends without a subscription, a subscription is cancelled or suspended because payment failed, or we pause your account), we stop syncing and analysing your accounts. You can still sign in and read your data for 30 days, and subscribing within that time resumes the service without setting anything up again. We email you before those 30 days are up.
After 30 days we delete the Google Ads data we synced for you, including the analysis, audits, and change history built from it, and we delete your stored Google authentication tokens and revoke them with Google. If another Adintel user also has access to one of your Google Ads accounts, that account’s data is kept for them.
We delete Ask Adintel’s answers, their sources and what it read once 24 hours have passed since the last question in a conversation, or sooner when you start a new chat, with the page and account each question was asked on and anything it was asked about. We keep the words of your questions, and any mark you gave an answer, until 90 days after you ask them, to see which parts of our help articles and our screens are unclear, and then delete them.
We keep your sign-in email address, your name and company and the answers you gave when you signed up, the record of your plan and payments and of the emails we sent you, and the Google Ads customer IDs of the deleted accounts and of accounts used in a free trial, because we need them to run billing, meet legal and tax obligations, show what was deleted, and allow each Google Ads account one free trial. Ask us and we will also delete your sign-in account, except for records the law requires us to keep.
Deleted data can remain in our database provider’s backups for a short period, until those backups expire.
Your choices and rights
You can stop Adintel syncing a Google Ads account at any time by removing it from the accounts you monitor. You may also revoke Adintel’s access to your Google login directly from your Google Account’s security settings. To request access to, or deletion of, the data we hold about you, email support@adintel.io and we will action the request.
Security
We protect your data with measures appropriate to its sensitivity, including encryption of authentication tokens at rest and access controls that limit who can reach the application. No method of transmission or storage is completely secure, but we work to protect your information and to correct issues promptly.
Changes to this policy
We may update this policy as the product evolves. When we do, we will revise the date at the top of this page.
Contact
Questions about this policy or your data: email support@adintel.io.
